Enviropreneurship and land conservation.
by Michael H. Higuera
Markets fluctuate. In the past year, I have ridden a market roller coaster in an environmental arena that has seen high peaks, which led to my dream job, and low valleys, which put me among the unemployed.
One fellow at PERC's 2011 Enviropreneur Institute explored ways to create incentives for oil companies to work with conservation organizations like TNC to plan their projects to avoid sensitive areas and minimize impacts.